SEO vs. PPC? Why Your Business Needs Both

SEO vs. PPC? Why Your Business Needs Both   Many business owners ask the same question. “Should I put my money into SEO or PPC?”. It sounds like a choice; one or the other. But in most cases, that’s not how it works. For small to medium-sized businesses, the best results often come when the

The 5 major changes in SEO Google introduced this year

This year Google has really outdone itself on SEO updates and we think they truly deserve their Christmas rest this year – if indeed they are resting! They have made many changes this year to how they will rank your website, i.e. on which page your website will rank on a Google search. Ideally you