Branding is the process of defining how you want customers to view your products or services – from what they see on social media to the ‘feeling’ they get when they think of you. Equally, brand identity is what you actually put out there – from your logo to your website. When big brands have

Whether we admit it or not, we all have our favourites and when it comes to brands, we are no different. Some of them resonate with us, some of them don’t and the very special few will stick with us for a lifetime. And that’s what sets a brand apart from the rest. With this

Developing the right branding for your business can be a long process. After all, it takes time and effort to get right. But, oh how it pays off in the long run. From improving sales to enhancing your relationship with customers, there are so many benefits to strong branding. Here are our top five. Stand

When it comes to building a successful brand, there are so many things that you need to consider. From who you are targeting to what you stand for, it all needs to be reflected in your branding. To make it easier for you, we have put together a list of six easy steps for you

Your logo is often the first thing that consumers see of your business, so getting it right is very important. But unfortunately, getting it wrong can be all too easy. To help you avoid a logo design faux pas, our designers have put together a list of the top seven design mistakes to make with

Your business’s branding isn’t something that you should rush. After all, you have just 7 seconds to make a good first impression on your potential customers. But, how can you make sure that you use those seconds wisely? By making your brand strong. Here are 5 things that you can do to make a strong